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Price: $0 for one evening
Time: 9am - 4pm
Held at: 601 Montgomery St. #409
San Francisco, CA 94111
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(free) Careers in the Web - San Francisco

In this free workshop, we will show you some of the typical paths to follow to get into a career in web design or development. We cover three types of jobs: web designers, programmers, and marketers. Whether you are looking for a part- or full-time job, or if you prefer self-employment, there are distinct avenues to reach your goal.

  • What web designers need to know:
    • Applications: Dreamweaver, Flash, Fireworks/Photoshop
    • Languages: HTML, CSS
    • Hot topics and specialty niches

  • What web programmers need to know:
    • Languages: Ruby on Rails, PHP, JavaScript/Ajax, etc.
    • Databases: SQL Server vs. MySQL vs. others
    • Web servers: Apache vs. IIS

  • What web marketers need to know:
    • Search Engine Optimization (SEO): Google's algorithm, site/page structure, and inbound links
    • Pay-per-Click Advertising (PPC): Google AdWords, contextual advertising, banner ads, affiliate programs, and pay-for-performance variations
    • Social Media: Facebook, Twitter, LinkedIn, Ning, etc.
    • Metrics: return on investment (ROI), sales funnels, bounce rates, etc.

  • Finding work:
    • As an employee: Job web sites, job hunting strategies, developing a portfolio, and interview tips
    • As a contractor: Getting clients, managing projects, partnering
    • As an entrepreneur: Successful business models, areas in demand, etc.


Careers in the Web Training Reviews:

Rated 4.5/5 based on 23 student reviews.

"Good overview; gives a high-level view of prospective web careers especially for those transitioning from other fields."
- , Careers in the Web Training

"I loved it. Great information. Simple. Easy to understand. VERY usable tips and concepts."
- , Saint Mary's College

"Good and informative."
- , Prometheus Real Estate

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