Business Writing
In this workshop, you will learn practical and useful techniques to organize information clearly and logically, write persuasively, and present a professional image of yourself and your organization.
Outcomes:
- Proof your writing and grammar to avoid any embarrassing negative judgments
- Structure and outline ideas intelligently and professionally
- Avoid pitfalls of email & use it purposefully to generate desired action from readers
- Learn and practice a writing style conducive to persuade and influence a business audience
Course Outline
Action Writing
- Common Errors & Confused Word Pairs
Break Writer's Block with Mind Maps
Special Email Considerations
- Best Practices & When Not to Use Email
- Subject Lines
Write Fast & Sound Professional
Communicate Feeling Through Writing
- Humorous and Emotional Content
- Checking For the Right Tone
Discover and Communicate the Point
- Goal-Oriented Writing
- Establishing the Goal
- Bottom-lining the Message
Analyze Audience and Context
Six Steps to Persuasive Writing